Our Mission

Bigger, Heavier, Cuter, With Purpose.

Our mission and goal is not just to create the best stuffed animals and other snuggly products, it’s also to build a future where we can support our community and animals. Since day one we have been meticulous about the design, feel and quality of our products and this will never stop. We will offer the biggest, heaviest and cutest weighted stuffed animals and continute to offer more and more variety with time. From the start we wanted to build the brand to the point where we could confidently partner with animal organizations and share profits from certain drops to help them. While we’re not quite there yet, after some time building the brand, we will be able to make this a reality and we’re working as fast as we can to get there.

Message From The Founder:

Ethics around business has been my number one priority since I started working in e-commerce. You may notice some more unconventional things that we do, such as not discounting our products, or even making content to tell people to not buy our products if money is a problem.

While I want to make some awesome things and create an awesome brand, I would never want to do that at the expense of encouraging senseless spending. Our products are premium and very expensive to make, but they’re not a need, they’re a want.

Constant sales, discounts and promotions, put the customer (you) in the position to always have to ‘act now’ because of the company’s choices. This is not something that I resonate with so I simply find a price that I can make work and leave it there. To me that is best for you and I. While my products may sell out quickly, which also encourages the ‘act now’ trait, frankly I’m trying to stock as much as I possibly can to avoid this.

I’ve received such an overwhelming amount of support for the brand is such a short time that I can’t thank you all enough and I will continue to keep innovating and giving you all the best products I possibly can and yes, that includes products outside of just stuffed animals.